Murat Ülker It is said that every cloud has a silver lining and now this mandatory order has become an indispensable part of the future. Human Resources managers agree to see some of the work done remotely (from home) as they move onto a new sparse (social distance) office set up. However, it seems as […]
ANTI-CAPITALISTIC FALLACIES AND CONSPIRATORS This article deals with the book “In Defense of Capitalism: Debunking the Myths” (Management Books, March 2023), addressing unending claims against capitalism, which is “associated by the public with all that goes wrong globally,” examining the alternatives of capitalism, and providing insights about the popular perception of capitalism based on the […]
LET ME TELL YOU A JOKE…A man goes to the movies to see a movie recommended by a friend. Surprised to find that friend on the seat next to his, he asks: You were the one who recommended this movie to me. Haven’t you already seen it? The friend replies: Yes, I have. But I […]
Is it possible to bring Money, Dignity, and Pay to your life while working??? On the last days of 2023, HBR Türkiye held a 2-day meeting called Business Summit 2023. I wasn’t able to watch it but some of my friends shared their notes with me, telling me they believed I’d find them quite interesting. […]
IS IT POSSIBLE TO REPEAT SUCCESS IN A CHANGING WORLD? Last week, I discussed that the process that brought Robert Iger back to the helm of Disney. Will Iger be able to make it this time, too? Can Disney, which is rolling downhill, manage to rise again? Robert A. Iger, born in 1951, is the […]
THE FORMER CEO HAS RETURNED ONCE AGAIN! WILL THINGS AT DISNEY GET SORTED OUT? Under Robert Iger’s leadership, Disney’s market capitalization had increased from $48 billion to $257 billion. During his 15-year tenure as CEO, Iger expanded Disney’s list of intellectual property assets and its share in international markets. On February 25, 2020, Bob Chapek […]
THE DONKEY WHO HAS NEVER SEEN CHINA! In the old days, one of the Young Turks went to Paris, and when he returned, he narrated it sweetly. In short, when they say, “It is a donkey who has not seen Paris, and they ask around: Has your dear father been to Paris?” When he answers […]
AN EFFECTIVE STRATEGY OF 42 YEARS: POSITIONING The positioning strategy is based on a book of the same title by Al Ries and Jack Trout, written in the 1980s. Since the year it was published, this book has created a paradigm shift in communication strategies and influenced the communication and advertising strategies of companies’ brands. […]
Dear Ram,As you say, “Our lives are a summation of our experiences. Every experience we have ever been through impacts us” and then ask “Where did you learn to love your trade?” I, murat ulker as being the youngest member of second generation of a family known as baker and chocolatier never been asked to […]
Dr. Yilmaz Arguden, Pinar Ilgaz, Hakan Kilitcioglu, and Dr. Erkin Erimez have prepared a nice, easy to understand management model, named it Sustainable Success Model, and registered it, then published their model as a book. (*). If you ask me, I think it deserves a sub-title such as ‘Good Governance’ or even ‘The Good Institutionalization […]
